CASE STUDY
A FASHION FIESTA
Style yourself with latest trends
The Brand
House of Naari is a channel for your personal style and a gateway to high fashion paradise. Integrating the modern Indian woman’s quality, design and personal taste, Naari is a fusion fiesta for your wardrobe.
Problem Statement
The main problem was low rate of engagement on social media and low website ranking. All of this led to a lack of insight from the customer about what they want.
Identified Objectives
- Improve customer engagement
- Increase the awareness of the brand
- Create different social media fronts for Naari
- Design campaigns which will help in creating brand name
- Create content which grabs
Strategy
Social Media Campaigns
sunSTRATEGIC ran several campaigns on social media which increased the popularity of House of Naari on social media
Engaging blogs
sunSTRATEGIC also wrote engaging blogs which were shared on various social media platforms by the readers, and that led to the increase in engagement on social media.
Online Reputation
sunStrategic studied their online performance and through this it managed house of Naari reputation
Results
0
User Rating
0
Lack
Likes
0
%
Engagement Level
Conclusion
sunSTRATEGIC has given Naari a social makeover and it is reflected in the increased no. of engagement with the fans. Our creative team comes up with the posts, day in day out, by a collaborative effort between the content writers and the designers. We also kept constant watch over the management of the online reputation.